Gulf Oil Lubricants India Limited, part of the Hinduja Group, has announced the renewal of its long-standing partnership with the Chennai Super Kings (CSK). Under the renewed agreement, Gulf will continue as the Official Lubricants Partner of the franchise for the next four years, extending one of the most enduring brand collaborations in India’s premier T20 cricket league.
The association between Gulf and Chennai Super Kings has now spanned thirteen seasons, making it one of the longest running partnerships in the tournament’s history. Over the years, the collaboration has helped Gulf build strong brand recognition while connecting with one of the most passionate fan communities in global cricket.
The renewed agreement reflects the continued alignment between the two organizations in creating engaging experiences for cricket fans across India. Through the partnership, Gulf aims to strengthen its relationship with consumers by delivering innovative marketing campaigns, fan engagement initiatives and interactive brand experiences.
Ravi Chawla, Managing Director and Chief Executive Officer of Gulf Oil Lubricants India Limited, said the long-term partnership with Chennai Super Kings has been built on trust, shared enthusiasm for the sport and consistent collaboration.
According to Mr Chawla, the association has evolved beyond a traditional sponsorship arrangement, helping Gulf develop a meaningful connection with cricket fans across the country. He noted that continuing the partnership reflects the company’s global tradition of supporting high-performance sports teams and inspiring millions of fans worldwide.
KS Viswanathan, Managing Director of Chennai Super Kings, said the franchise is pleased to extend its relationship with Gulf, a brand that has been associated with the team during many memorable seasons. He highlighted the role Gulf has played in bringing creativity and energy to fan engagement activities while supporting the team over the years.
As the partnership enters a new phase, Gulf and Chennai Super Kings plan to collaborate on integrated marketing campaigns, digital fan engagement initiatives and promotional activities designed to bring supporters closer to the team.
Gulf Oil Lubricants India Limited is one of the leading players in India’s lubricant industry, offering a wide range of automotive and industrial lubricants. The company operates an extensive distribution network across India and works with more than 50 automotive original equipment manufacturers and over 1,000 industrial and infrastructure clients.
The company also exports products to more than 25 countries and operates manufacturing and research facilities in Silvassa and Ennore, Chennai. Globally, the Gulf brand operates in over 100 countries, providing performance lubricants and related mobility solutions for multiple industries and transportation sectors.
