Eurogrip, the two- and three-wheeler tyre brand from TVS Srichakra Ltd, strengthened its international presence by presenting its premium product lineup at two major global events—the Expo Moto International Trade Show in Mexico City and the Colombo Motor Show in Sri Lanka. The brand’s participation underscores its growing influence in Latin American and South Asian markets.
At Expo Moto in Mexico, Eurogrip featured an extensive range of two-wheeler tyres, including popular patterns such as Roadhound, Protorq Extreme, Trailhound STR, Trailhound SCR, Terrabite DB+ and Bee Connect, allowing customers, dealers, and industry partners to experience the brand’s advanced research, engineering, and tyre technology. At the Colombo Motor Show 2025, Eurogrip highlighted its flagship radial tyre Protorq Extreme alongside globally acclaimed offerings like Terrabite DB+, Bee Connect, Bee Sport, Climber XC and Sportorq.
TK Ravi, Chief Operating Officer of TVS Srichakra Ltd, noted that the brand’s continued growth is driven by its commitment to delivering tyres that offer high performance, dependability, and value. He emphasized that Mexico and Sri Lanka are strategic regions that further strengthen Eurogrip’s footprint across key international markets, with these global exhibitions providing valuable opportunities to connect with customers and partners while showcasing the technological excellence behind each product.
TVS Srichakra Limited, the manufacturer of Eurogrip, TVS Eurogrip and TVS Tyres, is one of India’s leading producers and exporters of two- and three-wheeler tyres as well as off-highway tyres. Founded in 1982, the company operates under the USD 3 billion TVS Mobility umbrella. Backed by advanced R&D and modern technology,
TVS Srichakra develops high-quality tyres for markets in India and around the world. Headquartered in Madurai, it runs manufacturing plants in Madurai (Tamil Nadu) and Rudrapur (Uttarakhand), with a combined production capacity exceeding three million tyres per month.
Its Milan-based design centre supports the main R&D hub in Madurai, and the products undergo testing across Indian, European, and Japanese road conditions. With availability in more than 85 countries, strong OEM relationships, and an extensive distribution network in India, TVS Srichakra continues to maintain a solid presence both domestically and internationally.
