Centric Software has been featured in the Competitive Landscape: Retail Unified Price, Promotion and Markdown Optimization Solutions report published by Gartner. The study evaluates solution providers that equip retailers with AI-driven capabilities for pricing, promotional planning and markdown optimization.
Gartner’s report examines how modern platforms address the growing complexity of retail pricing while noting the limitations of legacy ERP systems and internally developed merchandising tools. Centric Software supports retailers through Centric Pricing & Inventory™, reinforced by Centric Market Intelligence™, offering AI-enabled tools that guide pricing decisions from initial pre-season strategies to in-season promotional adjustments and end-of-season markdowns.
Designed particularly for short lifecycle categories such as fashion, footwear and seasonal merchandise, the platform centralizes pricing governance while enabling coordinated execution across teams, regions and channels. This lifecycle-focused approach is intended to strengthen full-price sell-through rates, limit excessive markdowns and safeguard margins.
In the report, Gartner identifies Centric Software as a Representative Vendor within the unified pricing and markdown optimization category. The company’s solutions incorporate AI-based analytics with transparent decision frameworks aimed at accelerating pricing workflows and improving cross-functional alignment.
Centric’s modular SaaS framework combines centralized oversight with localized flexibility, allowing brands and retailers to deploy pricing strategies across diverse markets while adapting quickly to shifting demand conditions.
Building on its pricing capabilities, Centric Software continues to integrate inventory optimization, merchandise planning and market intelligence tools across its broader platform. This connected ecosystem supports scenario modeling, strategic pricing alignment and data-driven responsiveness in increasingly dynamic retail environments.
Fabrice Canonge, CEO of Centric Software, stated that recognition in Gartner’s competitive landscape underscores the growing importance of purpose-built pricing platforms. As AI becomes more central to pricing decisions, retailers require solutions that deliver speed, clarity and operational control throughout the pricing lifecycle.
Headquartered in Silicon Valley, Centric Software delivers advanced product lifecycle management (PLM) solutions tailored for food and beverage companies, retailers, and brands operating across multiple product categories. With deep expertise in fast-moving consumer goods, Centric helps businesses manage every stage of product development — from design and sourcing to packaging, compliance, and sales — all through a centralized, intelligent platform.
Centric PLM™ is designed specifically for the complex needs of the food and beverage industry. The platform brings together regulatory workflows, formulation management, supplier collaboration, labeling, and production tools in one connected system. Built-in industry standards and smart features support better decision-making, reduce launch timelines, and improve product quality. Companies using Centric PLM™ have reported productivity gains of up to 50% and a 60% reduction in time-to-market.
Centric Visual Boards™ offer a new approach to managing product assortments. This visual planning tool integrates real-time data and imagery from across business systems into a single, easy-to-use interface. It allows teams to align product offerings with consumer demand quickly and efficiently, helping shorten development cycles and improve market relevance.
Centric PXM™ (Product Experience Management) unifies product data, digital assets, and content delivery under one system. By combining PIM, DAM, content syndication, and digital shelf analytics, it helps brands streamline the path from development to market. This integrated solution supports channel expansion, higher conversion rates, and stronger margins. Centric Software’s solutions are recognized for their fast deployment, high user engagement, and measurable business impact. Trusted by leading companies worldwide, Centric consistently ranks at the top of industry reports for innovation, customer satisfaction, and return on investment.
