Locks & Architectural Solutions (LAS), part of the Godrej Enterprises Group (GEG), has inaugurated a new Experience Centre in Mysore, further strengthening its foothold in Karnataka — one of the top three markets for the brand in India. The new centre will allow customers, developers, and institutional clients to explore the company’s latest range of mechanical and digital locks, offering hands-on product interactions that highlight safety, aesthetics, and sustainability.
This expansion forms a key component of LAS’s broader South India growth strategy, complementing existing centres in Bengaluru and paving the way for similar showrooms across other high-potential towns in Karnataka. With the organised locks segment in the state growing at 6–7% CAGR, LAS aims for over 33% business growth within two years, supported by the rising adoption of connected and smart locking technologies.
The choice of Mysore underscores its growing demand for premium housing and digital-first living solutions. The city’s blend of cultural heritage and urban growth makes it a strategic market for LAS to engage customers seeking innovative, secure, and design-driven home solutions.
The Mysore Experience Centre is designed as an all-in-one destination for homeowners, architects, and professionals. It features live product demonstrations, interactive sessions, and digital learning tools, giving visitors a complete understanding of the brand’s newest innovations — including smart locks for kitchens and connected homes. Every product showcased at the centre is locally designed and manufactured, aligning with the Make-in-India initiative and emphasizing energy efficiency, responsible sourcing, and recyclability.
Speaking on the launch, Shyam Motwani, Business Head, Locks & Architectural Solutions, Godrej Enterprises Group, said, “Karnataka is a pivotal market for us, driven by rapid urban development and an increasing preference for digital and smart solutions. Mysore represents a perfect mix of tradition and technology adoption. This Experience Centre is not just about display — it’s about building connections, fostering awareness, and empowering customers and partners to explore the full potential of our homegrown innovations.”
The new centre will also serve as a training and collaboration hub for carpenters, developers, and channel partners, supporting professional upskilling and service excellence. Equipped with digital engagement tools such as QR-based product details, virtual demonstrations, and CRM-enabled appointment systems, the facility aims to deliver a seamless and personalized customer journey. The Mysore Experience Centre reinforces Godrej Locks & Architectural Solutions’ long-term commitment to promoting smart, sustainable, and secure living — combining intelligent design, advanced technology, and a robust local partner ecosystem to redefine everyday safety and convenience in India.
Godrej Locks & Architectural Solutions, part of the Godrej Enterprises Group, has been an industry pioneer for decades—introducing many firsts, including India’s first indigenously developed digital lock and the world’s first lock with patented dual motion technology. From mechanical safety to advanced biometric and connected digital solutions, the brand continues to redefine the role of locks in everyday life. With its recent expansion into architectural hardware and systems, the company further demonstrates its leadership in the evolving landscape of home and commercial security.
