Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), a global leader in technology services and consulting, has entered into a long-term strategic partnership with HanesBrands Inc, the world-renowned apparel manufacturer. Under this agreement, Wipro will lead the modernization of HanesBrands’ IT landscape and cybersecurity framework through a comprehensive, AI-driven approach powered by the Wipro Intelligence™ WINGS platform.
This collaboration represents a key milestone in HanesBrands’ IT 2.0 transformation, designed to shift the company to an integrated, intelligent managed services model. Using the WINGS Operations AI platform—part of Wipro’s broader Wipro Intelligence™ suite—Wipro aims to streamline operations, strengthen compliance, and enhance the end-user experience across HanesBrands’ global ecosystem of customers, partners, and employees, while driving down operational costs.
In addition to infrastructure transformation, Wipro will reinforce HanesBrands’ cybersecurity operations through AI-based predictive analytics and automated incident management. These capabilities will enable faster threat detection, improved response times, and greater operational resilience, minimizing disruptions and ensuring regulatory adherence.
Scott Pleiman, Chief Strategy, Transformation, Analytics, and Technology Officer at HanesBrands, said “Partnering with Wipro marks an important step in our digital transformation journey. Wipro’s AI-first mindset and deep industry expertise will allow us to reimagine how technology supports our business, creating better experiences for our customers, employees, and partners.”
As part of this initiative, HanesBrands will also gain access to the Wipro Innovation Network, which connects innovation labs, academic partnerships, start-ups, and technology collaborators from around the world. This ecosystem will support continuous innovation and the co-creation of new, tailored solutions for HanesBrands’ evolving business needs.
Shiva Jayaraman, Senior Vice President and Sector Head – Consumer Business, Americas 1, Wipro Limited, added “We are excited to strengthen our long-standing relationship with HanesBrands through this new engagement. Leveraging the full power of Wipro Intelligence™, we will help them enhance operational agility and resilience, ensuring their IT ecosystem is ready for the future. Together, we will drive innovation and unlock new opportunities for growth.” This partnership was previously referenced in Wipro Limited’s Q1 FY2025–26 financial results announcement, dated July 17, 2025, which described the engagement without naming HanesBrands.
Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO) is a global leader in AI-powered technology services and consulting. The company partners with organizations to address complex digital transformation challenges through its Wipro Intelligence™ suite—a unified portfolio of AI-based platforms, solutions, and transformation offerings.
With a strong consulting foundation and an extensive innovation ecosystem that includes the Wipro Innovation Network, Wipro empowers clients to build intelligent, sustainable businesses. Operating in over 65 countries and supported by 230,000+ employees and partners, Wipro remains committed to helping customers, colleagues, and communities thrive in an ever-evolving digital world.
