TVS Motor Company (TVSM), a leading global manufacturer of two and three-wheelers and part of TVS VENU, has presented the TVS Apache RTR 310 to India’s fastest 100-metre sprinter, Gurindervir Singh, in recognition of his exceptional achievement in Indian athletics. The gesture celebrates a shared pursuit of speed, precision and excellence, bringing together one of India’s most accomplished athletes and the fastest street performance motorcycle in the TVS Apache portfolio.
With a rider community exceeding 6.5 million enthusiasts across more than 90 countries, the TVS Apache brand has built a strong reputation for performance-oriented engineering and racing-inspired innovation. Developed from decades of motorsport expertise, the TVS Apache RTR 310 embodies the brand’s commitment to delivering a dynamic riding experience through advanced technology, agile handling and responsive performance.
The honour comes shortly after Gurindervir Singh created history in Indian athletics by recording a remarkable 10.09 seconds in the men’s 100-metre event at the Federation Cup. His performance established a new national benchmark and reinforced his standing as one of the country’s most promising sporting talents.
The association reflects a common philosophy embraced by both TVS Apache and Gurindervir Singh—a relentless determination to push boundaries and set new standards. Whether on the racetrack or the athletics track, the pursuit of speed demands discipline, focus and a commitment to continuous improvement.
Commenting on the occasion, Vimal Sumbly, Head Business – Premium, TVS Motor Company, said that the TVS Apache RTR 310 represents a complete performance package that combines advanced engineering, lightweight construction and exceptional agility. He noted that the motorcycle is a product of more than four decades of TVS Racing heritage and that Gurindervir Singh’s record-breaking achievements make him an ideal representative of the values that define the Apache brand.
Expressing his appreciation, Gurindervir Singh said receiving the TVS Apache RTR 310 was a proud moment and an inspiring recognition of his sporting journey. He added that the motorcycle’s focus on speed, accuracy and performance closely aligns with his own aspirations as an athlete and would motivate him to continue striving for greater accomplishments while representing India on international platforms.
TVS Motor is recognized for delivering world-class products that combine performance, reliability and advanced technology, developed through efficient and sustainable manufacturing practices. The company is the only two-wheeler manufacturer to have received the prestigious Deming Prize, reflecting its commitment to quality and operational excellence.
Its products consistently earn top rankings in industry benchmarks, including the JD Power IQS and APEAL studies, while the company has also secured the highest position in the JD Power Customer Service Satisfaction Survey for four consecutive years.
TVS Motor’s portfolio is further strengthened by its group company, Norton Motorcycles, the iconic British premium motorcycle brand renowned for its heritage, craftsmanship and performance. Through continuous innovation and a strong focus on customer experience, TVS Motor continues to shape the future of mobility while delivering value to riders across global markets.
