Greaves Electric Mobility Pvt Ltd (GEML), a leader in India’s electric mobility sector, has entered into a strategic partnership with Shriram Green Finance, the electric vehicle (EV) financing arm of Shriram Finance. This collaboration is designed to make electric vehicles more accessible to a wider audience, providing customers with convenient and flexible retail financing options for GEML’s electric three-wheelers and light commercial vehicles under the Greaves 3W and ELE brands.
The partnership offers customers the opportunity to finance up to 90% of the vehicle’s purchase price with attractive interest rates and customized repayment plans tailored to suit different business needs. This initiative aims to help drivers, small business owners, and entrepreneurs transition to eco-friendly, cost-effective, and locally made electric vehicles with greater ease and affordability.
Greaves Electric Mobility, with its rich 165-year legacy, continues to lead the electric vehicle sector with cutting-edge performance and durability. Recently, the Greaves ELTRA City Xtra set a national record for the longest journey on a single charge, covering 324 km, an achievement recognized by the India Book of Records. This milestone highlights the brand’s commitment to engineering excellence and real-world efficiency.
The partnership will leverage GEML’s expanding portfolio of electric vehicles and Shriram Finance’s robust lending infrastructure to promote EV adoption across India. With this alliance, GEML aims to strengthen its market presence by supporting dealer growth, driving sales, and expanding access to sustainable, future-ready mobility solutions across more than 500 touchpoints nationwide, ensuring widespread customer support.
By joining forces, GEML and Shriram Green Finance are working together to accelerate the adoption of electric vehicles, contributing to India’s transition toward a greener and more self-reliant mobility future. This collaboration is a significant step in advancing GEML’s mission to create products that outperform, outlast, and outshine, while supporting India’s push for sustainable and inclusive transportation solutions.
