Eurogrip Tyres, the two- and three-wheeler tyre brand of TVS Srichakra Ltd, has strengthened its retail presence in Telangana with the inauguration of five exclusive brand outlets in Hyderabad. The expansion forms part of the company’s ongoing strategy to widen its branded retail network across India while providing customers with an integrated tyre sales and vehicle care experience.
The new stores were inaugurated in the presence of Silvio Montanari, Design Head, Eurogrip – Milan, reflecting the company’s continued focus on combining global design expertise with products developed for Indian riding conditions. The latest addition reinforces Hyderabad’s importance as a strategic market for Eurogrip, driven by the city’s expanding two-wheeler population and increasing demand for premium tyre solutions backed by professional after-sales support.
Commenting on the expansion, TK Ravi, Chief Operating Officer, TVS Srichakra Ltd, said the company remains focused on making high-quality products and dependable services easily accessible to customers across the country. He noted that the launch of five exclusive outlets in Hyderabad represents another important milestone in Eurogrip’s retail expansion journey and strengthens its commitment to delivering a superior ownership experience.
Each outlet has been designed to offer customers access to Eurogrip’s complete portfolio of tyres and tubes across multiple vehicle categories. The product range includes tyres for scooters, commuter motorcycles, performance motorcycles, adventure touring bikes and superbikes, catering to riders with diverse mobility requirements.
Beyond product availability, the stores have been equipped to provide a comprehensive range of professional tyre care services. Customers can avail themselves of expert tyre fitment, wheel inspection, puncture repairs, air pressure checks and routine tyre maintenance, helping improve vehicle safety, ride quality and tyre life. Trained service personnel will also assist customers in selecting the most suitable tyres based on vehicle type, riding conditions and performance requirements.
The Hyderabad expansion is part of Eurogrip’s wider retail growth strategy, which continues to strengthen its presence across key markets nationwide. In addition to the newly inaugurated outlets in Hyderabad, the company has recently established exclusive stores in Panipat, Bahraich, Ludhiana, Delhi and Alappuzha. Its growing branded retail network also includes experience centres in Chennai, Mysuru, Patna, Farrukhabad, Ahmedabad and Rajkot.
TVS Srichakra Ltd, the manufacturer behind the Eurogrip, TVS Eurogrip and TVS Tyres brands, is among India’s leading producers and exporters of two-wheeler, three-wheeler and off-highway tyres. Established in 1982, the company operates manufacturing facilities in Madurai, Tamil Nadu, and Rudrapur, Uttarakhand, with a combined production capacity exceeding three million tyres every month.
Supported by an advanced research and development centre in Madurai and a dedicated design centre in Milan, Italy, TVS Srichakra develops products that undergo rigorous testing across Indian, European and Japanese road conditions. With exports reaching more than 85 countries and a strong presence in both original equipment and replacement markets, the company continues to expand its global footprint while investing in customer-centric retail infrastructure across India.
