Continental is expanding its product range to address future challenges in the workshop business. At the Automechanika trade fair in Frankfurt, under the motto “Shaping Tomorrow. Together!”, Continental will introduce new products and technologies.
The company is adding sensors for advanced driver assistance systems, such as radar and camera modules, to its aftermarket portfolio. They are also focusing on sustainability with the launch of production-ready multi V-belts made from renewable and recycled materials. Additionally, Continental’s premium brake brand, ATE, will showcase new products aimed at sustainability.
A highlight of the event will be Continental’s UltracContact NXT tire, made with up to 65 percent sustainable materials, offering high performance and safety. Visitors can see these innovations at booth FOR.0 A03 from September 10 to 14.
Enno Straten, head of the Automotive Aftermarket business segment at Continental, stated, “New technologies, digitalization, and the trend towards greater sustainability pose big challenges for workshop partners and retailers. At Automechanika, we aim to show our partners that they can rely on our expertise and services to tackle tomorrow’s mobility challenges and seize new opportunities.”
Continental is a leading technology company specializing in automotive and industrial products. Founded in 1871 and headquartered in Hanover, Germany, the company is known for its high-quality tires, advanced brake systems, and innovative automotive components.
Continental focuses on sustainability and cutting-edge technology, producing products such as environmentally friendly tires and advanced driver assistance systems. With a global presence in over 60 countries and a commitment to safety, performance, and sustainability, Continental continues to shape the future of mobility and transportation solutions.
