ZF Aftermarket Partners with HDA Truck Pride to Expand WABCO Product Distribution in North American Commercial Vehicle Market

ZF Aftermarket
Image Courtesy: ZF Aftermarket

ZF Aftermarket, a global leader in commercial vehicle aftermarket services, and HDA Truck Pride, North America’s largest independent provider of parts and services for the commercial vehicle aftermarket, have announced a new partnership to distribute WABCO products. The collaboration was revealed at Heavy Duty Aftermarket Week (HDAW) 2025 in Grapevine, Texas.

This partnership will increase availability of WABCO’s extensive product lineup – including air compressors, air dryers, trailer ABS, and wheel-end solutions – to the independent aftermarket through HDA Truck Pride’s broad distributor network. WABCO’s innovative solutions are designed to enhance safety, efficiency, and intelligence throughout a commercial vehicle’s lifecycle.

“We’re thrilled to join forces with HDA Truck Pride, a leading marketing group, to make WABCO products more accessible to the independent aftermarket,” said Steve Bashir, Commercial Vehicle Business Leader at ZF Aftermarket. “With TRW and SACHS already available through HDA Truck Pride, this partnership reinforces our commitment to providing a complete selection of genuine OE parts, remanufactured solutions, and quality aftermarket components for distributors, fleets, and vehicle owners across North America.”

Tina Hubbard, President & CEO of HDA Truck Pride, added, “Partnering with ZF Aftermarket to offer WABCO products through our distribution network enhances our value proposition and strengthens our ability to help customers succeed in the marketplace.”

At HDAW, ZF Aftermarket is showcasing its comprehensive product range, including digital solutions and services for commercial vehicles, as well as its training offerings through the ZF [pro]Academy. The company’s booth features WABCO products available via HDA Truck Pride, as well as a preview of the future of the CV aftermarket with ZF’s PowerLine 8-speed automatic transmissions for commercial vehicles. PowerLine, manufactured in the U.S., is designed for vehicles ranging from class 5 commercial vehicles to class 8 trucks and delivers improved torque and fuel economy with ZF’s patented 8-speed gear layout.