UNO Minda Collaborates with ONDC to Boost Digital Presence

Minda
Image Courtesy: Minda Corp

UNO Minda, a top-tier supplier of automotive solutions to Original Equipment Manufacturers (OEMs) in India, has entered a partnership with the Open Network for Digital Commerce (ONDC). This collaboration aims to enhance the digital reach of UNO Minda’s products, making them more accessible to customers across India.

ONDC, a key part of the Government of India’s Digital India initiative, provides an ecosystem that simplifies the discovery and purchase of products. Customers can now easily find UNO Minda’s products through various ONDC aggregators, including Mystore, streamlining the online shopping process.

Vishal Kaul, Business Head of the company Aftermarket, stated, “Our listing on the ONDC platform marks a step forward in our efforts to enhance customer experiences and expand our digital presence.” The company currently offers over 1,500 products in more than 30 categories through ONDC and plans to expand this range to around 6,000 products. This move is expected to broaden the company’s market reach and deepen customer engagement.

Headquartered in Gurgaon, UNO Minda has manufacturing plants and research centers across India, underscoring its commitment to localized production and development. The company is focused on delivering high-quality products that align with customer needs and industry standards. This partnership with ONDC is part of UNO Minda’s ongoing digital transformation to improve market presence and accessibility.