SKF India (Industrial), a leading provider of industrial technology and engineering solutions, has announced the appointment of Manasa Nagaraju as Head of IT & Digitalization for India, Southeast Asia and the Middle East (ISEAM). The appointment reinforces the company’s focus on accelerating digital transformation and strengthening technology capabilities across one of its key regional markets.
In her new role, Manasa Nagaraju will lead SKF’s IT and digitalization strategy across the ISEAM region. She will oversee enterprise-wide technology initiatives, enhance digital infrastructure, and drive innovation through cloud technologies, data-driven decision-making, and advanced digital solutions aimed at improving business performance and customer value.
Speaking on her appointment, Manasa Nagaraju said, “Digital transformation today extends far beyond technology implementation. It is about creating intelligent, connected ecosystems that simplify business processes and unlock new opportunities for growth. I am excited to join SKF India (Industrial) at a time when digital innovation is becoming central to industrial competitiveness. By combining cloud technologies, advanced analytics, and user-focused digital platforms, we aim to build smarter, more agile operations while delivering greater value to customers.”
A seasoned technology leader, Ms Manasa brings extensive international experience spanning aviation, airport operations, manufacturing, food technology, and public sector infrastructure. Throughout her career, she has led complex transformation programmes involving enterprise data platforms, cloud migration, digital human resources, sustainability initiatives, and business analytics, consistently delivering measurable operational and financial outcomes.
Her professional journey began in the aviation industry, where she developed cargo tracking and booking platforms for leading international airlines, including Delta Air Lines, Air Canada, American Airlines, and Scandinavian Airlines. She later expanded her expertise into airport analytics and operational intelligence, leading initiatives that enhanced efficiency and customer experience through data-driven insights.
In addition to her aviation experience, Ms Manasa has managed large-scale public safety and infrastructure projects while partnering closely with executive leadership teams to define long-term digital strategies. Her strong commercial acumen, combined with expertise in programme management, cost optimisation, and enterprise transformation, positions her to lead SKF’s digital agenda across multiple markets.
SKF India (Industrial) continues to invest in digital technologies that enhance productivity, improve operational efficiency, and support sustainable industrial growth. The appointment of Manasa Nagaraju reflects the company’s commitment to leveraging digital innovation to strengthen customer solutions, optimise business processes, and build future-ready industrial operations across the India, Southeast Asia, and Middle East region.
