Qualcomm Technologies, Inc held its first-ever Snapdragon for India: Auto Day in New Delhi, showcasing its expanding influence in India’s automotive technology sector. The event featured participation from key industry leaders, including Union Minister for Road Transport and Highways, Nitin Gadkari, who reaffirmed the government’s commitment to advancing transportation through innovation.
The event brought together automakers, technology firms, and policy experts to explore Qualcomm’s role in shaping the future of connected mobility in India. A major focus was the Snapdragon® Digital Chassis™ platform, which delivers integrated solutions for in-vehicle connectivity, infotainment systems, driver assistance features, and cloud-based services—all adapted for Indian road conditions. Qualcomm shared that its automotive technologies are now used in over 350 million vehicles worldwide, and that most major Indian OEMs and Tier-1 suppliers rely on its platforms.
Leading automakers presented their ongoing collaborations with Qualcomm. Maruti Suzuki, for instance, detailed its integration of Snapdragon technology in connected car features that debuted with the 2022 Baleno. Mahindra demonstrated use of Snapdragon-based systems in its upcoming electric vehicles to enhance user experience and digital functionality. Spark Minda, a major component supplier, also highlighted joint development work on next-gen digital cockpits aimed at improving in-car user interfaces.
Qualcomm also emphasized its growing involvement in India’s two-wheeler segment, the largest in the country. Collaborations with brands like Hero MotoCorp, Royal Enfield, Ultraviolette, and Pricol have led to the integration of digital clusters, telematics, and smart navigation systems in motorcycles and scooters. These efforts are helping to bring enhanced rider safety and connectivity to India’s most-used mode of transport.
A key highlight of the day was a tech showcase featuring Qualcomm’s collaboration with FYI.AI, co-founded by musician and entrepreneur will.i.am. Demonstrated in Mahindra’s BE 6 and XEV 9e prototypes, the system transforms real-time driving behavior into generative music using on-device AI, creating a unique blend of mobility and entertainment.
Qualcomm also gave a public demonstration of its Snapdragon Ride™ platform in India, presenting its scalable solution for advanced driver assistance and autonomous driving technologies. Collaborations with companies like Bosch, Tata Elxsi, Valeo, ZF, and KPIT were noted, emphasizing efforts to deliver software-defined vehicle (SDV) systems with reduced development cycles and cost.
Speaking at the event, Savi Soin, President of Qualcomm India, reinforced the company’s “Make from India, for India and the world” approach, highlighting local engineering talent as a core strength. Executives from Maruti Suzuki and Ultraviolette also praised Qualcomm’s technology for enabling advanced connectivity in cost-effective ways. Qualcomm’s extensive footprint across mobility, connectivity, and embedded intelligence positions it as a key enabler in India’s transition to connected, intelligent, and sustainable transport solutions.
Qualcomm Incorporated includes QTL (Qualcomm Technology Licensing) and most of its patent portfolio. Qualcomm Technologies, Inc., a subsidiary of Qualcomm Incorporated, handles the engineering, R&D, and product/service functions, including the QCT semiconductor business. Snapdragon and other Qualcomm-branded products are developed by Qualcomm Technologies, Inc and its subsidiaries. Qualcomm patents are licensed by Qualcomm Incorporated. Snapdragon, Snapdragon Elite Gaming, and Snapdragon Sound are trademarks or registered trademarks of Qualcomm Incorporated.
