Syrma SGS Technology Limited, a leading provider of electronics systems design and manufacturing, has teamed up with MSI, a global leader in AI-driven PCs, gaming, and content creation, to produce laptops tailored for the Indian market. This collaboration marks a significant milestone as Syrma SGS begins assembling MSI laptops at its advanced facility in Chennai.
The partnership reflects a phased approach to localizing MSI’s manufacturing in India, with initial focus on laptop assembly. With MSI’s technology transfer and expertise in best practices, Syrma SGS will use its high-quality and scalable manufacturing capabilities to meet the “Make in India” commitment. This collaboration aims to bring MSI’s premium laptops closer to Indian consumers, fostering the growth of India’s manufacturing sector.
John Hung, India NB General Manager at MSI, shared, “India is a key market for MSI, and this partnership with Syrma SGS is crucial to maintaining our global competitiveness while producing locally. This collaboration advances our ‘Make in India’ initiative, ensuring our popular laptops are easily accessible to Indian consumers. Syrma SGS’s expertise in scalable manufacturing is vital to meeting the growing demand for MSI products in India.”
Satendra Singh, CEO of Syrma SGS Technology, expressed, “Our partnership with MSI underscores our dedication to the Make in India initiative. This collaboration enhances our IT hardware manufacturing capabilities and demonstrates our ability to deliver innovative, high-quality solutions for global leaders like MSI. Together, we aim to introduce cutting-edge, locally-made laptops to Indian consumers.”
Syrma SGS brings over four decades of experience in IT hardware manufacturing, offering a diverse range of products such as memory, SSDs, power adapters, and full system integration. The company is an IT hardware PLI-approved manufacturer and a strong supporter of the Make in India movement.
This partnership strengthens its position as a trusted partner for global companies like MSI, contributing to the expansion of the Electronics Manufacturing Services (EMS) industry in India. The collaboration also aligns with the Indian government’s efforts to boost local laptop manufacturing through supportive policies, creating a favorable environment for global manufacturers to invest in India.
Syrma SGS operates with a strong presence across India, including manufacturing facilities in multiple cities and R&D centers in India and Germany. The company’s expertise in product design, assembly, prototyping, and testing services has made it a catalyst for growth in the electronics industry, with a proven track record of delivering millions of units globally.