Hindustan Unilever Ltd (HUL) has announced a strategic investment in Lucro Plastecycle, acquiring a 14.3% stake in the company, which specializes in recycling flexible plastics. The company, known for its integrated waste management and product manufacturing capabilities, is dedicated to advancing a circular plastics economy. The financial details of the investment were not disclosed.
HUL’s CEO and Managing Director, Rohit Jawa, emphasized that this move aligns with the company’s commitment to sustainable practices, reinforcing the importance of recycling and the circular economy for plastic. The partnership with Lucro aims to enhance the availability of recycled materials for flexible plastic packaging, helping businesses shift towards more sustainable solutions and address the challenges associated with recycling hard-to-recycle plastics. Lucro’s Managing Director, Ujwal Desai, expressed that HUL’s investment will help scale up their recycling capacity, promote the use of post-consumer resin, and set a new standard for sustainable plastics.
Lucro Plastecycle is an innovative company that specializes in the recycling and management of plastic waste, focusing on sustainable solutions to tackle the growing environmental challenge posed by plastic pollution. Based in India, Lucro Plastecycle collects, processes, and recycles a wide range of plastic materials, transforming them into valuable products that can be reused in various industries.
The company employs advanced technologies and eco-friendly practices to ensure that plastic waste is diverted from landfills and oceans, contributing to a circular economy. With a strong commitment to environmental responsibility, Lucro Plastecycle plays a crucial role in promoting sustainable waste management practices and helping to reduce the ecological impact of plastic products. Through its efforts, the company strives to create a cleaner and greener planet while supporting industries in adopting more sustainable production processes.
Hindustan Unilever Limited (HUL) is one of India’s largest and most prominent fast-moving consumer goods (FMCG) companies. A subsidiary of the global consumer goods giant Unilever, HUL operates in diverse sectors, including food and beverages, home and personal care, and health and wellness products.
Established in 1933, the company has built a strong portfolio of well-known brands, such as Dove, Lipton, Surf Excel, and Knorr, which have become household names in India and beyond. HUL is renowned for its commitment to sustainability, with initiatives focused on reducing its environmental footprint, promoting responsible sourcing, and supporting community development. As a market leader, HUL continues to adapt to evolving consumer needs, innovating with new products and solutions while maintaining a strong emphasis on quality, trust, and social responsibility.
