DFI, a renowned global leader in embedded systems and industrial computer (IPC) solutions, is set to bolster its presence in the rapidly evolving Indian market. With a focus on capitalising on the country’s burgeoning economic growth, DFI has announced its strategic collaboration with six prominent local distributors, including Dynalog Limited. The partnership formalised on the 23rd, aims to leverage DFI’s over 40 years of expertise in the IPC domain and the robust distribution capabilities of its local allies to expedite market penetration and harness opportunities in sectors spanning industrial automation, networking, defence, transportation, smart cities, and more.
The mutual goals of the collaboration orchestrated by DFI are two-fold: to swiftly heighten “brand awareness” and “market share” within India. The carefully selected distribution partners each bring distinctive advantages to the table. Dynalog boasts three decades of experience in automation solutions and an expansive market presence encompassing the entire Indian landscape. Technics stands as a prominent Indian automation solutions provider, with a significant focus on the industrial automation and IoT sectors, particularly in Northern India. Meanwhile, Alltronix, Avihs, and Netport actively contribute to the southern regions of India. Additionally, LUBI Electronics, a key player in the Indian automation solutions realm, holds a strong focus on embedded systems markets, including embedded computing and System-on-Modules.
Through the amalgamation of localised distribution channels, DFI aims to become an invaluable partner in India’s ongoing industrial transformation. With Prime Minister Narendra Modi’s emphasis on the “Make in India” policy, the nation has emerged as a fiercely competitive arena for global industries. This approach has lured numerous manufacturers to establish production facilities and motivated local industries to embark on automation and smart transformation endeavours. DFI offers a diverse product lineup encompassing industrial-grade motherboards, embedded computer modules, and comprehensive system solutions, thereby furnishing the vital computing power required for industrial transformation and environmentally conscious miniaturisation solutions. By synergizing distribution channels, DFI seeks to emerge as India’s premier local ally in the pursuit of industrial transformation.
DFI’s strategic entry into “Automation India 2023,” the most extensive international automation exhibition in Southeast Asia and South Asia, solidified its commitment to strengthening its foothold in the local market. Amidst a gathering of more than 200 exhibitors and a vast audience, DFI showcased an array of smart factory solutions tailored for robotics and industrial automation. The company also presented its line of industrial-grade embedded systems, featuring products like the high-performance micro-board PCSF51 and the M2A-OOB remote management module, alongside touchscreen tablets.
Recognising the swiftly changing global economic landscape and initiatives like the Regional Comprehensive Economic Partnership (RCEP), Southeast Asia has emerged as a substantial driver of global economic growth in recent times. Beyond India, DFI’s expansion plans encompass other countries, including Thailand, Singapore, Malaysia, New Zealand, and Australia. This strategic move seeks to enhance DFI’s connections with various Southeast Asian markets and amplify its brand influence.
Established in 1981, DFI stands among the top 3 IPC providers of high-performance computing technology across diverse embedded industries. DFI’s industrial-grade solutions empower customers to optimise their equipment, ensuring exceptional reliability, a prolonged life cycle, and 24/7 durability in markets spanning Industrial Automation, Medical, Gaming, Transportation, Energy, Mission-Critical, and Retail.
