Metal Injection, CERATIZIT’s rock band, has successfully debuted their company anthem “CERATIZIT (This is it)” and is now enchanting listeners with their follow-up single “Right Up Our Alley – Just Our Thing.” This catchy rock song is the musical theme for the company’s “Just Our Thing” campaign. Not only does the band exemplify creativity in innovative tool solutions at CERATIZIT, but they also deliver top-quality metal music that resonates well beyond the confines of the R&D department.
The new song by the CERATIZIT rock band Metal Injection captures the ear with just fifteen seconds of sharp guitar riffs and compelling keyboard tunes, featuring the rich tones of a Rhodes piano, distinct vocals, and lyrics that champion the “Just Our Thing” campaign. There are echoes of legendary bands like Supertramp and TOTO, something Uwe Schleinkofer, the lyricist and composer, openly acknowledges. Yet, the track maintains a unique Metal Injection flavour, ensuring it stands out as a fresh addition to the music scene.
Rock Band Metal Injection by CERATIZIT
CERATIZIT Metal Injection comprises amateur musicians from various departments of the tool manufacturer, including R&D, IT, Technical Training, and Logistics. Founded nearly 15 years ago, these corporate rockers gather after work to express their musical talents.
Dr. Uwe Schleinkofer, a founding member of the band and the Director of R&D at CERATIZIT, has long been immersed in the world of heavy metal, albeit usually of the carbide variety. His latest project involved crafting a musical piece that encapsulates the essence of the “Just Our Thing” campaign. According to Michael Blank, Director of Group Marketing & Communication at CERATIZIT, the campaign and the song both highlight the versatility and effectiveness of CERATIZIT’s services in solving customer challenges. The track combines catchy riffs, harmonious vocals, and energetic grooves that aim to leave a lasting impression.
“Right Up Our Alley – Just Our Thing” premiered at the CERATIZIT Technical Center in Kempten and will be available on major streaming platforms such as Spotify, iTunes, and Deezer starting April 19, 2024. Additionally, a music video filmed at the after-work release party will be released on CERATIZIT’s YouTube channel and the band’s website on the same day. For more information on the band and their music, visit www.ceratizit.com/int/en/company/ceratizit-song.html.
CERATIZIT is a renowned leader in the tooling industry, known for its innovative solutions in hard material products for wear protection and cutting tools. Part of the Plansee Group and headquartered in Mamer, Luxembourg, CERATIZIT has been developing and manufacturing high-quality carbide products for over 90 years, spanning from cutting tools to solutions for wear protection. The company’s extensive range includes carbide inserts, rods, and industrial cutting tools that are used in a wide array of manufacturing processes.
CERATIZIT’s commitment to research and development, driven by a dedicated team of experts, ensures that they remain at the forefront of technological advancements in the carbide industry. Their products are integral to the success of industries requiring high precision and durability, including automotive, aerospace, and construction, making CERATIZIT a key player in the global market.