Tsuyo Manufacturing’s Role in Boosting Local EV Component Manufacturing in India

Tsuyo Manufacturing Pvt Ltd
Lalit Baid, the Director of Tsuyo Manufacturing Pvt Ltd

Tsuyo Manufacturing Pvt Ltd is rapidly emerging as one of the key players in India’s electric vehicle (EV) component industry. The company specializes in producing innovative and advanced solutions like electric motors and controllers, which are essential in driving the country’s EV revolution. With a deep commitment to sustainability and innovation, Tsuyo aims to empower local manufacturing, reduce dependency on imports, and support India’s “Make in India” initiative.

The company was founded by Lalit Baid, Vijay Kumar and Tripurari Kumar, each bringing distinct expertise in mechanical engineering, electric vehicle technologies, and business strategy. Their collective vision is to deliver high-quality, cost-effective EV components, promoting a greener and more sustainable future for transportation in India.

Lalit Baid, the Director of Tsuyo Manufacturing Pvt Ltd, began his entrepreneurial journey after gaining extensive experience in the automotive industry, having worked with Tata Motors and Maruti Suzuki. His passion for innovation and commitment to making a difference in India’s EV market led him to found Tsuyo Manufacturing in August 2020, focusing specifically on electric motors and controllers.

Tsuyo’s early days were filled with challenges, from setting up a manufacturing base to developing cutting-edge products that met the specific needs of the Indian market. However, the team’s dedication to producing top-quality components has paid off, positioning Tsuyo as a significant player in the electric vehicle ecosystem in India.

Tsuyo’s Mission and Growth

At its core, Tsuyo Manufacturing’s mission is simple yet ambitious: to develop innovative and efficient EV solutions that cater to India’s growing electric vehicle market. By focusing on motors and controllers, Tsuyo aims to drive the growth of electric two-wheelers, three-wheelers, and even larger vehicles like trucks and buses. The company’s products, such as electric axles and gearboxes, are revolutionizing the EV industry by offering energy-efficient and cost-effective alternatives.

One of the major goals of Tsuyo is to reduce India’s reliance on imported EV components, particularly motors, by promoting local manufacturing. This focus on self-sufficiency aligns perfectly with the government’s push for electric vehicles and green energy initiatives.

A key aspect of Tsuyo’s success is its strong focus on research and development. The company’s in-house team of experts ensures that Tsuyo stays at the forefront of EV innovation, designing products that not only meet international standards but also address the unique needs of the Indian market. Despite challenges such as sourcing raw materials and developing new technologies from scratch, Tsuyo has steadily grown and attracted attention from both Indian and global markets.

The company’s dedication to producing powerful, efficient, and affordable electric solutions is helping shape the future of electric mobility in India. Tsuyo’s range of products reflects its commitment to promoting a sustainable and eco-friendly transportation system, contributing to the reduction of carbon emissions and reliance on fossil fuels.

Tsuyo and ‘Make in India’

Tsuyo Manufacturing proudly embodies the spirit of the ‘Make in India’ initiative by developing cutting-edge EV components domestically. By focusing on local innovation, the company designs and manufactures high-performance motors and controllers tailored specifically to the Indian market. In doing so, Tsuyo is not only reducing India’s dependency on imports but also fostering local talent and contributing to economic growth through indigenous manufacturing.

With the growing demand for electric vehicles, Tsuyo Manufacturing is poised to become a leader in India’s EV industry. The company’s vision, driven by a deep commitment to innovation, sustainability, and local manufacturing, ensures that it will continue to play a vital role in shaping the future of transportation in India. As electric mobility gains momentum, Tsuyo’s journey serves as a testament to the power of perseverance, collaboration, and innovation in driving positive change.

By aligning with global EV trends and tailoring their products to the local market, Tsuyo is well on its way to becoming a key player in the global EV landscape while staying true to its roots in India’s electric vehicle mission.