HCCB Appoints Pooja Bedi as General Counsel and Company Secretary

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Hindustan Coca-Cola Beverages Private Limited (HCCB), one of India’s leading non-alcoholic ready-to-drink beverage companies, has appointed Pooja Bedi as General Counsel & Company Secretary. Ms Bedi brings more than 25 years of legal and business leadership experience across the FMCG, alcobev, healthcare and technology sectors. Her experience includes leadership roles in India and international markets.

She joins HCCB from Mondelēz India, where she served as Chief Counsel – India. Earlier in her career, she held senior legal and compliance positions at Philips, JUUL, AB InBev and Pernod Ricard. A lawyer and Fellow Company Secretary, Ms Bedi also holds an Executive MBA from CEIBS, Shanghai. During her career, she has advised boards, CEOs and senior leadership teams on matters involving corporate governance, risk management, compliance, regulatory strategy and business transformation.

At HCCB, Ms Bedi will lead the company’s Legal, Compliance and Secretarial functions. She will work with the Board and leadership team on corporate governance, regulatory matters, compliance and related legal requirements. Her experience covers legal advisory as well as commercial and strategic matters, including work in complex and highly regulated business environments. Her appointment comes as HCCB continues to develop its leadership and organisational capabilities.

Commenting on the appointment, Hemant Rupani, CEO, Hindustan Coca-Cola Beverages, said, “Pooja brings extensive legal and business leadership experience, along with a strong track record across governance, compliance and strategic advisory. Her expertise and leadership will be valuable in supporting HCCB’s legal, compliance and secretarial agenda.”

Ms Bedi’s appointment adds to HCCB’s leadership team as the company continues to expand its operations and strengthen its organisational capabilities across its markets. Hindustan Coca-Cola Beverages Private Limited was incorporated on February 14, 1997. The company serves more than 17 lakh active outlets through around 2,000 distributors and has more than 5,000 employees as of June 30, 2026.

Headquartered in Bengaluru, HCCB operates across 10 states and 236 districts in South and West India. The company has 14 bottling units across nine states and manufactures and sells 37 products across four categories. Its portfolio includes Coca-Cola, Thums Up, Sprite, Minute Maid, RimZim Jeera, Maaza, Glaceau SmartWater, Kinley, Limca and Fanta, along with low- and no-sugar offerings such as Coca-Cola Zero Sugar, Diet Coke, Sprite Zero Sugar, Charged and Thums Up X Force.